top of page
Search


The Real Difference Between Being Rich and Being Wealthy
Most people grow up believing that “rich” and “wealthy” mean the same thing. In reality, they are two completely different financial universes — and understanding the distinction can determine whether you spend your life chasing money or finally reaching freedom. The truth is simple: Rich is about income. Wealth is about independence. One is loud. One is quiet. One depends on your job. The other depends on your assets. One can disappear quickly. The other can take care of you
Kirk Carlson
7 days ago3 min read


🔥 The Billionaire Blueprint For Your Next 12 Months
How to Think, Act, and Execute Like a Future Billionaire — Starting Today There’s a moment in every wealth builder’s life when they stop asking, “How do I make more money?” and start asking a more powerful question: “Who do I have to become?” That moment — that mental shift — is the beginning of the billionaire blueprint. You don’t start by having. You start by being . You step into the identity of the person you’re becoming. You align your daily actions with that identity. A
Kirk Carlson
Nov 224 min read


How to Identify Million-Dollar Problems in Any Market
The Skill That Turns Ordinary People Into Exceptional Earners If you’ve ever wondered why some people build wealth quickly while others spend years “trying,” the answer almost always comes down to one thing: 👉 They know how to identify problems people will happily pay to solve. Money flows toward pain points. You solve a big enough problem → you create big enough income. And the truth is this: There are million-dollar problems hiding in every industry, every city, every comm
Kirk Carlson
Nov 222 min read


Splish Splash Drown-Proofing Swim Program – Community Safety Matters
I came across an incredible local resource dedicated to keeping our families, seniors, and disabled community members safe around the water — Splish Splash Drown-Proofing Swim Program right here in Riverside, CA. They offer: • 🛟 Safety Tips & Water Education • 🏊 Swim Lessons for Children, Adults & Seniors • ♿ Specialized instruction for disabled swimmers • 📚 Workshops on water awareness and prevention • 🍎 Nutrition & Fitness Education Drowning prevention is one of t
Kirk Carlson
Nov 211 min read


7 Money Habits Rich People Follow That Poor People Ignore
Most people believe the wealthy know some secret that everyone else is missing. The truth? They do — but it isn’t magic, luck, or winning the lottery. It’s habits . Habits that compound over years. Habits that shape decisions. Habits that quietly build wealth while everyone else stays in survival mode. Here are the 7 money habits rich people follow that poor people ignore — and how you can start applying them today. ⸻ 1. Rich People Prioritize Value Over Time Most people tra
Kirk Carlson
Nov 203 min read


The Neuroscience Behind Why Some People Get Rich Fast
How the brain’s wiring, habits, and emotional regulation create the perfect conditions for rapid success ⸻ People love to say, “Success leaves clues.” Neuroscience says something even more powerful: Success leaves neurological fingerprints. Before someone becomes wealthy, their brain changes first. Their habits change next. Their environment shifts last. If you’ve ever looked at someone and thought, “They’re about to blow up,” you weren’t imagining it — you were watching neu
Kirk Carlson
Nov 204 min read


The Only 3 Ways to Network With Highly Successful People
(And Why Every Other Approach Fails) Most people think networking is about handing out business cards, sending cold DMs, or trying to “sell yourself” to someone at a higher level. That’s why most people never get access to truly successful, high-performing individuals. The truth is simple but uncomfortable: There are only three ways to network with highly successful people — and every single one of them requires you to show value, not need. Let’s break them down. ⸻ 1. Be Intr
Kirk Carlson
Nov 203 min read


How Your Subconscious Mind Sabotages Your Success Without You Realizing
Why you know the strategy, but still don’t see the results Most people think success is about strategies, tools, books, and skills. But if that were true, everyone who read a business book would be a millionaire by now. Everyone who watches motivational videos would be unstoppable. Everyone who consumes content would execute flawlessly. But that’s not what happens. Because your subconscious mind, not your conscious goals, determines what you allow yourself to achieve . You do
Kirk Carlson
Nov 204 min read


Why Patience Is the Most Underrated Skill for Artists
The Mindset Shift That Separates Creators Who Last From Creators Who Quit Every artist wants to master creativity, talent, consistency, and self-promotion. But there is one skill that almost no one talks about—yet it determines whether an artist succeeds or disappears: Patience. Not passive waiting. Not “be calm.” Not “trust the timing.” I’m talking about active, strategic patience —the kind that allows you to keep creating even when the results aren’t showing up yet. Patienc
Kirk Carlson
Nov 193 min read


✨ The Power of Rewriting Your Story
By Covenant of Courage • JLBC Cadet Corps • Warrior Bootcamp Every person carries a story. Some chapters we’re proud of. Some we wish we could erase. And some we are still trying to understand. But here’s the truth that many people never hear: 🛑 Your story is NOT fixed. 🛑 Your past is NOT your prophecy. 🛑 Your identity is NOT locked in place. You have the power to rewrite your story — not by pretending the past didn’t happen, but by refusing to let it define who you will b
Kirk Carlson
Nov 193 min read


How to Find Your TikTok Market Fit in 100 Videos
Why Most Creators Stay Stuck at Low Views Most TikTok creators aren’t failing because their content is bad — they’re failing because they haven’t found the right style of content that fits their personality, niche, and audience. This alignment is called content market fit , and it determines whether TikTok understands who to push your content to. Many people post a handful of videos, see low views, and quit prematurely. But the truth is simple: Every creator has an audience.
Kirk Carlson
Nov 182 min read


🔥 Awaken Your Mind: The Awareness Drill That Can Change Your Life
A Warrior Activated Challenge Article Most people go through each day without ever realizing how much of their life is running on autopilot. We drive without remembering the roads we took, we put our keys down and instantly forget where, and we drift through routines without truly being present. In psychology, this is called automaticity —the brain’s way of conserving energy by turning repeated actions into unconscious habits. It helps us function efficiently, but it also cau
Kirk Carlson
Nov 182 min read


RR-TV’s Role in Inspiring the Next Generation
How Reasonable Ranks TV Is Shaping Leaders, Restoring Purpose, and Rebuilding the Future of America’s Youth & Veterans In a world where young people are surrounded by chaos, comparison, and constant noise, Reasonable Ranks TV (RR-TV) is emerging as a platform with a very different mission: to restore clarity, build purpose, and show the next generation that leadership, discipline, and service still matter. RR-TV is more than a video channel. It is a modern leadership moveme
Kirk Carlson
Nov 173 min read


10 Interview Questions That Help Veterans Tell Their Story With Dignity
Interviewing a veteran is a responsibility—not an extraction. For many veterans, their service, their injuries, and their transition stories carry deep emotion, pride, and sometimes pain. The right questions allow them to share their journey on their terms , without being forced into trauma, stereotypes, or sensationalism. Whether you’re a journalist, student, nonprofit leader, podcaster, or someone working on Reasonable Ranks TV or Covenant of Courage content, the goal is si
Kirk Carlson
Nov 173 min read


🔭 Why Vision Is a Leader’s Most Important Tool
By Covenant of Courage • JLBC Cadet Corps • Warrior Bootcamp Leadership is many things — courage, discipline, integrity, service — but there is one element that rises above the rest: Vision. Vision is the ability to see beyond the present moment. It’s the refusal to accept the world “as it is” when your heart knows what it “could be.” It’s the fire that pulls a leader forward, even when the path isn’t clear. Every great movement, every transformation, every breakthrough begin
Kirk Carlson
Nov 173 min read


The 10x Value Rule: How Giving More Makes You Wealthy
Why the fastest path to wealth, opportunity, and influence starts with what you give—not what you get. ⸻ The Wealth Secret Nobody Talks About Most people spend their entire lives trying to get more—more money, more clients, more recognition, more support. But the people who rise the fastest, build the most wealth, and create the most opportunity all operate from a different rule: Give 10x the value of anything you expect to receive. This is called The 10x Value Rule , and it
Kirk Carlson
Nov 163 min read


Why Elite Leadership Training Starts Young: Inside JLBC Cadet Corps
How the next generation of America’s protectors, first responders, and leaders are being built right now. ⸻ Introduction: The Earlier You Start, the Further You Go Great leaders aren’t created by accident. They are shaped—deliberately, consistently, and with intention. In today’s world, youth face more distractions, challenges, and uncertainty than ever before. The difference between drifting and thriving often comes down to one thing: Early leadership development. This is wh
Kirk Carlson
Nov 163 min read


Why Niching Down Is Dead in 2025
And What Smart Creators Are Doing Instead For more than a decade, the golden rule of building an online presence was simple: “Find a niche. Stay in that niche. Never leave that niche.” If you talked about fitness, you stayed in fitness. If you talked about business, you stayed in business. If you talked about cooking, you better not suddenly talk about mental health. The advice was rigid, repetitive, and—back then—effective. But 2025 is a different world . Different algorithm
Kirk Carlson
Nov 164 min read


The Rare Cadet Mindset: Why JLBC Cadets Rise Above Average
In every generation, a small group of young people stand out—not because of their circumstances, but because of their mindset. They carry something uncommon. A fire. A drive. A hunger. A refusal to settle for anything less than their fullest potential. These young people are the reason the JLBC Cadet Corps exists. JLBC isn’t just a youth program. It’s a leadership forge. A place where average habits are dismantled, where discipline becomes second nature, and where students d
Kirk Carlson
Nov 164 min read


Why Your Message Isn’t Landing (and How One Framework Fixes Everything)
A Covenant of Courage Leadership Article In today’s digital world, attention is the rarest currency. You can be brilliant, wise, experienced, and overflowing with passion—but if your message isn’t landing, none of it reaches the people you’re trying to help. If you’ve ever poured your heart into a video, a post, a speech, or a campaign only for it to fall flat, here’s the truth: It’s not your message. It’s your structure. And the good news? There’s one simple framework that f
Kirk Carlson
Nov 153 min read
bottom of page