Some will fail to prepare and won’t serve their clients as well as they could have.

Some will fail to prepare and won’t serve their clients as well as they could have.

Some will over-serve their customers and end up pushing them away.

Some will get it right -- rising up as their best version of themselves as a coach and as a business owner -- helping their clients make the changes they committed themselves to and creating trumpet-blowing brand advocates in the process.

What is the difference between the coach who succeeds and the one who doesn’t?

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